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Link Building
Link building is a process of increasing the number of quality inbound links into the website in order to boost the site’s organic rankings for relevant keywords.
Our Link building process
Link popularity building plays a very important role in search engine rankings. A website needs incoming links to increase its presence on the search engine results. our link building process involves:
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Project analysis
Our link building process starts with the analysis of the project. We first do a detailed study on the client’s website and measure the site’s performance on various parameters and criteria. We review the website content, its current position on SERPs (search engine result pages) for relevant keywords, link popularity of the website and analysis of competitors.
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Keyword research & analysis and preliminary work
We do systematic keyword research and analysis to find out the most relevant and performing keywords and prepare relevant anchor text, link text and link descriptions and create a database of relevant sites and platforms for submissions, contacts and for acquiring links.
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Link building campaign
Some of our link building methods include targeted directory submission, submission to social platforms and bookmarking sites, contacting relevant websites, participation in relevant forums and discussion platforms, which allow signatures links etc.
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Performance appraisal: tracking, monitoring, reports and feedback.
We constantly track the performance of different keywords, traffic, bounce rates and various other kind of performance parameters and submit reports fortnightly. In some cases, weekly reports might also be generated. We constantly seek client's feedback to further refine the process.
Our quality guidelines
Our quality guidelines strictly match with all search engine guidelines. For more information check Google’s guidelines related to link building.
- We do pure one way theme based link building.
- We build quality links from relevant and real sites.
- Links from pre-indexed pages only.
- Links with specified keywords in the anchor Text.
- Links from relevant quality content pages.
- Links sourced from different domains.
- We don’t use any software; we build links manually with specified keywords in the anchor text.
- No links from link farms or FFA networks.
- We don’t build any javascript links or flash links or links from framed sites.
- No links through redirect scripts.
- No robots.txt exclusions.
- No paid links.
- No Spamming.
- No links from porn or any such sites containing offensive content.


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